
THE GENIUS IS IN THE COMMONS
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THE BIOMIMICRY COMMONS
We are a global collective of forward-thinking solutionists who create naturally inspired businesses and who come together to redefine the future of design - using nature as our guide.
There is no greater model of sustainability on this planet than nature and we believe nature’s time-tested processes hold the key to overcoming today’s greatest challenges.
The beauty in our work is that we can leverage diverse perspectives to creatively imagine a more regenerative, more efficient, and more beautiful way of doing things.
HOW WE WORK
Depending on who you are, and what you need, there are three ways to engage the Commons.
PROBLEM INCUBATION
For companies, communities, and leaders facing a wicked problem, we offer a nature-inspired rethink. Bring us your challenge—we’ll use our global network to break it down, reimagine it, and build a smarter, more cost-effective solution. We make it better—naturally.
DESIGN COMPETITION
Each year, we host a global competition to tackle a specific, high-stakes challenge. Teams and individuals compete for prize money, proving that a biomimetic approach isn’t just visionary—it’s more effective and economically viable than conventional methods. Solutions are judged by top global experts based on feasibility, impact, and sheer brilliance.
EDUCATION
If you want to build a purpose-driven career that’s both inspiring and profitable, we offer courses, workshops, and Masterminds to help you define your niche, create a unique vocation, and design a life inspired by nature. By joining our courses, you also become part of the Commons network—a group we call on for problem incubation, real-world challenges, and groundbreaking solutions.
OUR SECRET
We learn from the genius of nature.
We know that ideas like regenerative design, circularity, resilience, additive manufacturing, benign packaging…nature did it all first. And through biomimicry, nature can teach us what to do next.
Biomimicry is one of the fastest-growing global movements, helping multiple sectors inspire more innovative and sustainable strategies. Multinational companies like Microsoft, ARUP, and SJ Group are using biomimicry to inspire new positions and change the paradigm of design.
Our secret is that we help individuals and businesses develop their purpose-driven vision, transform their lens for solving problems, and open the door to access practical solutions from nature’s genius. Through this, we create a community of diverse thinkers who can come together to transform the way we think, behave, and create.
AVAILABLE COURSES
THE BIOMIMICRY WORKBOOK
20 years of tools for building biomimicry businesses, all in one accessible and beautiful workbook that will take you anywhere.
THE SELF-GUIDED COURSE
Find your niche, define your vision, and build your biomimicry brand through short videos and engaging exercises.
THE MASTERMIND
Join a community of like-minded visionaries in creating a naturally-inspired business and future. Transform your lens and create the world you want to live in.

WHICH PATH IS RIGHT?
We help people find their niche, dissolve the barriers to building a regenerative business, and find the community to help them succeed. But which one is best?
Companies of the Commons
Here are just a few of the companies that were born or groomed within our Masterminds Cohorts.
Company
Bioimmersive Studio
Cohort
2021/2022
Company
Heartwood Farm & Cidery
Cohort
2021
Company
Surbana Jurong
Cohort
2021
Company
Mer Des Dieux
Cohort
2021
Find your genius
Company
Adaptive Ecosystems (Business)/Imagining the Self (Product)
Cohort
2023
Company
Interior Psychology
Cohort
2021
Company
Waiwai Collective
Cohort
2025
Company
Common Ground Kaua’i
Cohort
2025
Company
Denim Research
Cohort
2024
NEED MORE?
BOOK A 1:1 WITH A WORLD-LEADING EXPERT IN THE FIELD OF BIOMIMICRY
Looking for more information about the course and how to get started? Spend 15 minutes asking Jamie anything and find out how Inspired By Nature will reinvent your path.